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The Online Ads Blog

Influencer marketing & your Instagram advertising strategy

Using influencers to promote products or services has been especially impactful for many brands on the highly visual platform that is Instagram. This type of promotion has become increasingly popular among brands, since many advertisers find that it works: one study reports that

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Advanced recommendation AI unlocks success for Fantom Agency

Fantom Agency helps SaaS companies scale through paid advertising across networks like Google, Facebook, and more. Their expertise has helped both early-stage startups and big players alike grow their businesses.

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Workshop: Revolutionize Retail with Digital Advertising

To help you get your online ads for your retail business right, we are co-hosting a workshop with Facebook on Wednesday, June 19. We'll present the latest trends and opportunities for marketers to attract consumers via a drive-to-store strategy. We'll be joined by Guillaume Cavaroc, Facebook's Industry Manager for...

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Facebook expanding Playable Ads with new features

Facebook has today announced new additions to their innovative Playable Ads format, set to help advertisers grow their mobile games and apps and reach more of their most valuable audiences. As a creative platform partner, recognised by Facebook for our playable ads capabilities, MakeMeReach is excited about these...

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5G is coming: What it means for advertisers

Ultra-fast 5G networks have just begun to roll out in several different countries and major phone makers are developing compatible devices. Even though 5G connections are still sparse today, one study predicts that half of US mobile connections will be on 5G by 2025. 5G connection speeds are up to 100 times faster...

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MakeMeSell event: leveraging online ads for retail success

In retail, businesses are constantly seeking to attract new customers to generate more sales and drive growth. We know that today’s customers are online - a recent study found that 88% of consumers pre-search their purchases online before making a purchase in-store or online - so smart digital advertising is key to...

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Drive-to-store: your advertising options across the major networks

Getting people into a shop, restaurant, dealership, or other place of business is a critical marketing objective for any business with physical locations, and online ads are a powerful tool to accomplish this. One study reported that 49% of in-store purchases today are influenced by digital interactions, over half of...

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Webinar: Key Takeaways from Google Marketing Live

Google Marketing Live is an annual conference where partners and advertisers from around the world come to hear what's next in Google advertising, get deeper insight and learn new best practices to drive success.

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