Make Me Read

The Online Ads Blog

Posts by Joe Sweeney


Join us for our Summer Series LIVE

Starting on 16 July, we're hosting a series of weekly Facebook LIVEs to help you get more from your digital advertising. Whether you're at the beach or still at work, join us for some light-hearted learning this July & August!

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Facebook expanding Playable Ads with new features

Facebook has today announced new additions to their innovative Playable Ads format, set to help advertisers grow their mobile games and apps and reach more of their most valuable audiences. As a creative platform partner, recognised by Facebook for our playable ads capabilities, MakeMeReach is excited about these...

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Highlights of F8 2019

F8 - Facebook's annual developer conference in sunny San Jose, California - is over for another year. The event welcomes thousands of developers, advertisers and agencies from around the world, for two full days of learning and inspiration on the future of Facebook and its family of apps.

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Webinar Replay: Becoming a "Phygital" Retailer

In retail, the separation between the online and offline world is blurred today. Thanks to the demands of omni-channel customers, in-store activities and online ones must now be interconnected and interdependent, meaning retailers no longer have the option of running two separate strategies.

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Stash Sees Results with Facebook Playable Ads

Stash is a micro investing app helping millions of Americans learn about trading, saving, and investing right in the palm of their hands. Stash’s goal is to simplify investing so anyone can do it, and you can start investing with as little as $5.

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How Facebook Dynamic Creative Optimization (DCO) could be your best friend

If there’s one thing that defines the mindset of a successful campaign manager, it’s a test-and-iterate approach. The best online advertisers are those that are constantly testing, looking for new keys to success and making the most of them when they’re discovered.

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Facebook Playable Ads prove a great fit for Privalia

Privalia is an e-commerce website and app selling fashion and household products. Launched in 2006, and headquartered in Barcelona, Privalia stocks hundreds of quality brands including L’Oreal Professionel, Columbia, GAP and Dyson.

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Year of the Pig: 5 things online advertisers can learn from the humble pig

Happy Chinese New Year! To celebrate the start of the 'Year of the Pig', we thought we’d have a little fun sharing five similarities between our porcine friends and a great online advertiser! What does the common pig have to teach us about taking online advertising performance to the next level?

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