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The Online Ads Blog

Join us for a daily digital coffee break!

We are living in unprecedented times, with the global health crisis upending our daily routines and changing the way nearly all of us do our work. As the situation seemingly shifts each day, it can feel more challenging than ever to decide what your digital marketing strategy...

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Boost your Twitter ROI with these 5 practical tips

When it comes to paid acquisition, improving return on investment (ROI) will always be a goal, no matter the network. 

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Helping your team work smarter: collaboration tools on MakeMeReach

MakeMeReach provides powerful features to help you optimize and get more out of your online ads: media planning, advanced automation and AI, customizable cross-network reporting, simplified campaign creation, and more.

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7 common Facebook ad mistakes

We don’t need to tell you how powerful Facebook’s advertising solutions are. With a huge user base of nearly 2.5 billion, whatever audience you want to reach probably has a presence on the network. And with its advanced targeting and wide choice of ad formats, you have lots of flexibility in how and to whom you...

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5 practical tips to decrease your CPA

The average cost-per-acquisition varies a lot from industry to industry, but no matter what type of business you’re in, and no matter the social network you’re advertising on, acquiring customers for less will always be a goal. The less you spend on getting new customers, the greater your margin.

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MakeMeReach delivers creative insights to Birchbox UK through stories ads test

Birchbox is a gift that keeps on giving. Founded in New York City in 2010, it offers an online monthly subscription service box of four to five customizable samples of makeup, or other beauty related products. Keeping you up to date with the hottest beauty releases whilst saving you time and effort, Birchbox is...

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AI recommendations: making cross-network optimization easy

As a digital advertiser, you’re always looking for ways to further improve performance and get more out of your ad spend. It’s a constant search for the tweaks that could lead to fresh success.

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Meet Férial, product owner at MakeMeReach!

We’re happy to introduce you to Férial, Product Owner for the campaign creation flow here at MakeMeReach. Since she joined the team this summer, Férial has been responsible, along with the rest of the product team, for building an ever better platform that helps our clients save time and drive better results for their...

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