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How to reach and convert customers with video ads on Instagram

Video content performs especially well on Instagram compared to other formats. Statistically, videos receive 38% more engagement than image posts and over 100 million users either watching or creating Live video every day. So leveraging video in your Instagram ads can also be a...

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Influencer marketing & your Instagram advertising strategy

Using influencers to promote products or services has been especially impactful for many brands on the highly visual platform that is Instagram. This type of promotion has become increasingly popular among brands, since many advertisers find that it works: one study reports that 80% of marketers found influencer...

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5 things to know when designing Instagram Stories creatives

With 250M+ daily-active users, Instagram Stories is an invaluable opportunity for brands to connect with their audience through immersive visuals.

In this blogpost our aim is to give you a mini Instagram Stories Creatives Crash Course so you can get the most out of advertising on Instagram stories.

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